
reACT is going full speed ahead as we prepare to launch our newest
campaign, which focuses on ways in which Corporate Tobacco targets teens in Montana. They do it by watching everything teens do. They know what you watch on TV, what you think about, what you wear, who we look up to,
how we spend our time... they're basically obsessed with you. And they
do it because they need you to be replacement tobacco users. They want to addict you now so you'll keep feeding them money for the rest of your lives.
So watch out! They're always watching you!
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It’s a movement, a campaign, a force to be reckoned with!
reACT is Montana’s teen-led movement against Big Tobacco. reACT joins statewide youth empowerment movements across the country in recognizing the power of young people to effectively take on one of our leading preventable causes of death—commercial tobacco use.
Corporate Tobacco spends millions targeting teens in Montana. They use lies and manipulation. That’s why reACT uses everything we’ve got to fight against them – our brains, our connections and our willpower.
reACT members, called reACTors, can be found all across Montana and we have one thing in common.
When Big Tobacco targets us, we don’t just sit there – we take action. We reACT. And we get noticed.
